We hope to teach you effective ‘guerilla’ marketing tactics to help boost your own SEO rankings, first page placements and click through traffic. As we all know its about how easy it is to find you and how many people buy or contact you through your service. So be prepared to learn the secrets that others aren’t willing to share.

Mirroring Websites

Author Jeffh | 08.07.2008 | Category SEO

The best thing happened to us this week. We were told to start mirroring our clients websites. At first I was taken back. Consudering the fact that you can hardly call some of our clients websites sub-par. A much worse word would be needed to give the full description of some of these websites. They make me cringe just looking at the lack of css and the potential for causing sever cases of “color blindness”.

Even though I started on this off foot, I soon found that it was more interesting try to mirror their websites than make my own. Sure, making my own websites was quicker, but when attempting to mirror their websites I find that I will have many obsticals in my way, and I will have to hurdle over them or dodge to the side or slide underneath. This has been a fun week, and I hope to enjoy more mirroring websites next week.

This is a great example of what I was talking about above. It is; however, an excellent insurance company and the design took alot of thought. I ended up making unique ID’s for each link and replaced the links with images in the CSS.

Content Writing Technique

Author Jeffh | 08.07.2008 | Category SEO

I have found a great method for writing content. Everyone has their own particular way; Darrell, for example, will simply load the key words onto his page and pull them up when needed. I normally have a notepad aligned on the right side of the page. I start from the top of the list and go down, writing sentences that are based around each word as I go down. Then, when I am done. I will re-read the content and fix the many gramatical errors are made. This seems to be the fastest way for me to write content. Also, it is important to added non-keyword enriched content somewhere between the keyword enriched sentances. This addes more volume to the content, and helps to un-jumble the content.

An example of a site with great content can be found here.